How to Put Your Blog Posts to Work for Your Business 24/7

Blogging Oct 16, 2022

For many blog owners with products or services these blog posts will be used to advertise these specific products/services to clients. Blog posts of that nature can be written to highlight note worthy product features, specials, or client reviews, Writing this information in an individual post increases the chance that your product/site will be listed in search engine results and exposed to more potential clients.

Another way to earn money from your blog posts is inline ads. Inline ads highlight specific keywords found within your post and earn you revenue each time a reader clicks the highlighted keyword.

Companies such as Adbrite offer Inline Ad options to advertisers and more companies, such as Google, are looking for ways to help webmasters maximize their revenue by using inline ads. Some companies are even willing to pay per impression which means you earn money regardless of whether your readers click the keywords or not.

Sponsored review programs, or paid review programs, are another extremely popular way to earn money with your blog posts. I use sponsored review programs to earn money and to get ideas for new, quality, content when writers block creeps up on me.

These programs allow blog owners to sign up, register their blog, and then review a variety of websites. Each review usually consists of a neutral, or positive, overview of the website paying for the review, along with up to three links to the sponsors’ website. Some of the most popular paid to review programs are:

Blogitive: http://www.blogitive.com
Blogvertise: http://www.blogsvertise.com
Blogger Wave: http://www.bloggerwave.com
Blog Ads: http://bloggingads.com
Blog to Profit: http://www.blogtoprofit.com
Blogger Party: http://bloggerparty.com
Creamaid: http://creamaid.com
Contextual: http://contextual.v7n.com
Link Worth: http://www.linkworth.com
Linky Love Army: http://www.linkylovearmy.com
Loud Launch: http://www.loudlaunch.com
Making Money from Blogs: http://www.money4blogs.com
Pay Per Post: http://www.payperpost.com
Pay U 2Blog: http://www.payu2blog.com/
Review Me: http://www.reviewme.com
Smorty: http://www.smorty.com

These programs are all a great source of revenue paying bloggers anywhere from $5.00 to $500.00 per review. Those blogs that are established with steady traffic are going to make more money per review than a smaller, new bog. This is a great money maker for those blog owners who are only hoping to pay for hosting aka break even. However, you have a great blog and time to post you can make an impressive income with these programs. I make, on average, $100 per week with paid review opportunities.

Currently my favorite programs to use are Payu2Blog, Sponsored Review, and Blogitive. They all offer a steady source of income, especially during certain times of year. During the holiday season I easily made $50.00 per day using these programs, and all of the products and sites being reviewed interested my readers. Essentially I got paid to provide great information.

Payu2Blog is a little bit easier when it comes to blogger and posting requirements. Their posts usually only have to be around 60 words, and the sponsor only needs to be mentioned (linked to) once. The link has to be attached to a keyword the sponsor provides and the keywords are more often than not unobtrusive. The dashboard is easy to use and they let you keep track of your pay periods and pay history. Payment is made every two weeks through Paypal.

Blogitive requires anywhere between 100 to 200 word reviews, and a minimum of three links to the sponsors website. I do not mind this because I am usually asked to review high quality travel sites that appeal to my readers. After you have written a few quality reviews many advertisers will request your blog specifically. While there is no marketplace for you to know this Blogitive staff will often email the blogger to let them know the assigned reviews were specifically requested.

Sponsored Reviews is the highest paying of the sites that I write paid reviews for, but that is because there is often a great deal of effort that goes into creating each review. The advertisers place their requests on the sites marketplace and each reviewer bids for the assignment. Usually the advertiser rejects or accepts the bid in a matter of days. The advertiser show’s what they are willing to pay for the review, which can be anywhere from $5.00 to $200.00. Sponsored Reviews takes a percentage of this payment and sends the rest to the reviewer via Paypal.

The amount each blogger bids is usually determined on their own blogs statistics which include traffic, back links, and overall popularity on the internet. Sponsored Review suggests what you should charge per review after the sign up process is complete. I do not charge any less than $40.00 per review when writing for their clients, and usually I try to charge a bit more.

When writing for Sponsored Review they request that you give an in depth analysis of the product or site you are reviewing. All the information and insight must be fresh, you are absolutely not allowed to restate the information that is readily available on the advertiser’s website. Sponsored Review encourages bloggers to include screenshots of the advertiser’s site. They also want reviewers to share any relevant information that will encourage readers to visit the advertisers’ site and perhaps purchase their product or service.

That might seem like a lot of work, but once you get going it isn’t that bad. Be sure that you do take the time to give a detailed review and that you include all information the sponsor has requested. Failure to do so will lead to Sponsored Review banning you from their site.

Before participating in any paid to blog, or sponsored post, programs you must decide whether or not you want to disclose that the post has been paid for. Many bloggers refuse to have anything to do with blogs that have sponsored post because they feel that paying for reviews in unethical. Disclosing that you have been paid for reviews may keep other bloggers from doing link exchanges with you or promoting your blog in the future.

Even if you do not disclose that you are being paid for your post or review there may be consequences. If you are writing for a paid to blog company that requires you post a tracking code that includes a link to their site, or if you mention their site by name, search engines might penalize you. Google is one of the most well known search engine that has been accused of doing this. Many bloggers who have mentioned certain programs, such as Pay Per Post, or who link to paid reviews programs have lost PageRank.

This loss of PageRank can be detrimental to many businesses that use their high page rank as a selling point. Many companies will not advertise on a site with no PageRank since, traditionally, PageRank represents how much traffic a site gets. If you do choose to use paid per review programs I recommend only using the ones that do not require disclosure or reciprocal links.

Another income generator that is often overlooked are companies that will pay you for using their content. One program that I use often on all of my blogs, business and personal, is the Voxant Network (http://www.thenewsroom.com). The Voxant Network is a leading news provider that prides itself on having the most current global headlines.

These headlines cover almost any topic or category that one could imagine. The sites entertainment headlines report the latest movie, television, and music information along with some of the juiciest celebrity gossip. Finance headlines deal with stocks, banking, real estate, and any other industry that is being affected by finances. There are also world news headlines and you can also find your own local news. The Voxant Network gets its news from the following sources:

Associated Press
AFP
CBS
NHL
MTV
The Wall Street Journal

These are only a few of the most recognized sources. The network constantly searches for, and screens, quality content so that you don’t have to. Now blog owners don’t have to waste time searching through headlines for relevant, researched, news and information.

Once you find headlines that will appeal to your readers or fit in with your existing blog content you can then choose what format you want to post the content in. I usually use the text player but there are also streaming videos and high quality images. These images are extremely popular on celebrity and entertainment related sites.

The network then pays you, the blogger, for each page impression that their news content receives. That means that each and every time a visitor goes to your site and the voxant content is loaded into their browser you are earning money. The payout varies depending on the content and you are also paid for referrals. The payout schedule is as follows: Video Feeds: $4.00 CPM Video Story: $3.00 CPM Text Story: $1.00 CPM Image: $1.00 CPM.

This might not seem like a lot of money at first, but once you factor in your traffic and the fact that you are essentially getting paid to use free content the value increases.

Another way to earn money through your blog posts is to recycle and, if your willing, share them. There are days when I write really researched, and inspired blog posts that I think can benefit more than just my clients and readers. When I feel that way I will syndicate my content.

The first way is to recycle your content is to submit it to Associated Content (http://www.associatedcontent.com) as a Non-Exclusive article and you will be paid $1.50 per thousand views. Associated Content is a highly recognized source for articles that is free to set up and easy to use. They allow you a link back to your own blog in your profile and within the article. Not only does this help me get even more traffic thanks to my inspired posting, but it also earns me a pretty good residual income. I’ve found that my posts on finance and technology get the most page views.

I strongly recommend Associated Content to those who are new to writing or syndicating articles. The pay is made on a regular basis through Paypal and it is a nice way to get the most out of your blog posts. I try to submit at least one post a week to Associated Content and it has paid off pretty well. Once you have established a pretty impressive collection of articles with them you can expect to receive a passive, monthly income deposited directly into your Paypal account.

Another site to use when syndicating your posts in article form is Constant Content (http://www.constant-content.com). This site allows you list well written posts for sale at a price you set. Prices vary from $5.00 to $50.00 for non-unique articles and payment is made through Paypal. While the review process can be a bit strict this is a great place to post your well written posts. I usually charge $15.00 for other sites to use my article and in many cases your byline will be included which means you will be gaining a back link.

In the event that you are not that comfortable posting your articles on Associated Content or Constant Content, or if you would prefer focusing on targeted traffic and backlinks, you might want to consider article directories. There are many free article directories that will allow you to submit your longer posts to their directories. These article directories will let you include a link to your site and byline so that when your article is posted on another blog you will receive an incoming link. Some article directories to check are:

Article Base: http://www.articlesbase.com
Article Rich: http://www.articlerich.com
Article Circle: http://www.articlecircle.com
Article Fever: http://www.articlefever.com
Ezine Articles: http://ezinearticles.com
Go Articles: http://www.goarticles.com
Insnare: http://www.isnare.com

These directories are great for viral marketing and syndication. Your article will be used by blog owners that have content similar to what is on your own blog. This means that they will be advertising your site to a more targeted audience. This is a great, free, way for your blog posts to be put to work earning you traffic.

Even if you don’t have any articles to submit you can put these directories to good use too. Using these free articles will provide you with some additional, free, content for your site to help out during busy seasons when you are not able to write your own unique content. Remember to make use of these free articles temporary and to supplement posts containing free content with original content of your own.

Since many blogs are popping up that do nothing but promote different ad programs using free content some search engines, Google included, are starting to penalize blog owners for having excessively used content. Using your own, unique content, in addition to free content will keep your blog from being targeted. I recommend keeping at least 2/3rds of your content totally original to avoid having your blog penalized.