How to increase your e-mail subscriber lists tips

SEO and traffic Oct 19, 2022

Ways to Increase Your Mailing and Subscriber Lists

There are many possibilities and opportunities to expand your list if you are willing to put in the time and effort. Once you have a solid list, you are positioned to sell your product or service more efficiently on the Internet.

Some marketers will decide to build their mailing list by purchasing it from a 3rd party vendor. There are many places you can buy a mailing list. Generally however, these lists do not work as well as collecting leads on your own.

Frequently, buying a list will cause some major problems and could quite literally cost you your domain name entirely or at the very least get it banned by most of the major Internet Service Providers (ISPs).

A mailing list is a must-have if you want to create large-scale sales and realize significant profits on the Web.

Why a mailing list is so important?

Typically the average customer must visit a website seven or more times before they buy something. As long as you give your customers a reason to revisit your site, they will. If you have no way of contacting your previous visitors, they most likely will never return to your site. That is why you need a mailing list.

You can mail a newsletter to your list to encourage your visitors to return to your site and look at recent additions or updates. There are many statistics confirming that customers repeatedly buy from email advertisements, so don’t think even for a second that you don’t need a mailing list. I can assure you, You DO! And you need a good and responsive one at that.

How To Avoid Mistakes When Creating Your List

Before we talk more about the steps you should take to build your subscriber list, let’s make sure we are clear on what you should NOT do when building your subscriber list. Many newbies fall victim to scams or programs offering free traffic that will boost their sales. Unfortunately many of these programs are nothing more than scams and may end up costing you more money than they make.

They can even prevent you from restarting your business and achieving the success you deserve. So let’s make sure you do not make these common mistakes. Let’s start by looking at some things you should avoid when trying to build your list.

List Building No No’s There are certain things you should never do when trying to build your subscriber list. The #1 mistake list builders make is buying bulk emails. Here is a tip:

Never buy and send bulk e-mail to people

You won’t make any money sending bulk e-mails to people. Why?, because they are garbage. They are worthless. By now you must have done some research on list building or you wouldn’t be reading this report. You may see ads that promise thousands of email addresses for less than $50. If you see ads like this, know you are working with a bulk mail company and run away.

While having thousands of subscribers would be great, it isn’t great if you are getting your names from a bulk mailing list. Bulk companies get their email addresses by using automatic tools, including robots on the Web.

If you buy the list, there is a very good chance you are buying a list of names of people that don’t want to be advertised to for the product you are offering. You risk being labeled a spammer. If no one asked to subscribe to your mailing list and you send them an email, what are you doing? You are spamming them.

Spamming people is the number one way to fail at building your subscriber list. Bulk mailing ads are useless. Avoid them at all costs if you want to run a successful campaign.

Bulk mailing lists also are not targeted. Targeted lists are lists that have the names and contact information of people that would have an active interest in buying what it is you have to offer. If you buy a bulk list, you run the risk of trying to sell a female hormonal cream to a man interested in sports gear. Not a good combination.

Now let’s look at another popular scam used on the web to pull new business owners in and trick them into spending their hard-earned money on traffic and list building programs that don’t work.

Guaranteed Traffic Scam Many new business owners are tempted by offers of “guaranteed” traffic for a very low price. Now, these companies may send 100,000 or more visitors to your website, but you may not get a single subscriber or make a single sale.

Why? Traffic is generated by pop-up windows appearing on other websites. Your website is loaded into a pop-up window. So, someone may be surfing the net and your website pops up below the site he is searching. This results in sending out your website to thousands of untargeted customers. The key to success in list building is creating a list of TARGETED subscribers.

Targeted subscribers are people that are most likely to be interested in buying your product. They have, in some way, offered their information and stated that they have an interest in a type of product. Let’s say you sell beauty products. You want a targeted list of consumers, mostly women, interested in buying beauty products on the web. If you get a list of untargeted customers, your business will go nowhere. Most untargeted customers won’t buy anything, and they don’t want to be hassled by traffic generating pop ups either.